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Insights and Strategies in Out-of-Home Advertising

Welcome to the Firstboard Blog — your go-to source for the latest trends, expert tips, and real-world strategies in outdoor advertising. Whether you're planning a billboard campaign in Malaysia, Indonesia, or across Southeast Asia, we bring you content th

Firstboard Knowledge

Unique Reminder Advertising in Outdoor Media

25/08/2021 By Aishah Rasid

A list of unique reminder advertising in out-of-home media.

Top 5 Reasons to Use Airport Advertising

24/08/2021 By Florence Siaw

A discussion on the top 5 reasons to use airport advertising.

3 Common Pattern of Advertising Schedule

23/08/2021 By Aishah Rasid

An introduction to the common patterns of advertising schedule.

Types of Airport Advertising in Malaysia

20/08/2021 By Florence Siaw

An introduction to the types of airport advertising in Malaysia.

3 Purposes of Advertising

19/08/2021 By Aishah Rasid

A brief description on 3 primary objectives of advertising.

5 Advantages of Transit Advertising

18/08/2021 By Florence Siaw

A discussion on the 5 Advantages of Transit Advertising.

What is Interactive Billboard?

17/08/2021 By Aishah Rasid

A brief description of interactive billboard and its benefits.

5 Advantages of Mobile Outdoor Advertising

16/08/2021 By Florence Siaw

A discussion on the 5 advantages of Mobile Outdoor Advertising.

Outdoor Advertising for SME: 3 Reasons Why its Effective

13/08/2021 By Aishah Rasid

A discussion on the advantages of outdoor advertising for SME


Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u

Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u