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Insights and Strategies in Out-of-Home Advertising

Welcome to the Firstboard Blog — your go-to source for the latest trends, expert tips, and real-world strategies in outdoor advertising. Whether you're planning a billboard campaign in Malaysia, Indonesia, or across Southeast Asia, we bring you content th

Firstboard Knowledge

Highways for Billboard Advertising in Malaysia

14/07/2021 By Florence Siaw

An introduction to major highways in Malaysia for billboard advertising.

Cost of Billboards in Malaysia

12/07/2021 By Florence Siaw

A list of estimated cost of billboards in Malaysia.

Covid-19 Billboard Ads in Malaysia

09/07/2021 By Florence Siaw

A list of Covid-19 billboard ads displayed in Malaysia to raise awareness on the pandemic.

OOH Advertising Locations: Places You Can Advertise At in Malaysia

07/07/2021 By Florence Siaw

An introduction to the available locations for Out-Of-Home advertising in Malaysia.

How to Choose an Ideal Billboard Location

05/07/2021 By Florence Siaw

A guide to choose an ideal billboard location.

Guide to Plan an OOH Campaign

01/07/2021 By Florence Siaw

A simple guide to plan an OOH campaign to ensure its effectiveness.

Get Ready for Post-Pandemic OOH Advertising

29/06/2021 By Florence Siaw

An explanation on why post-pandemic is the best time for OOH advertising.

Types of Indoor Advertising

24/06/2021 By Florence Siaw

An introduction to indoor or in-mall advertising.

Traditional vs Digital Billboard

24/06/2021 By Florence Siaw

A comparison of traditional and digital billboard to help advertisers find out which suits their business better.


Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u

Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u