Firstboard Knowledge
Building Wraps: A Global Phenomenon
09/08/2024 By Arrisa Zaini
Let's look at the successful stories of building wraps from all around the world like Dubai, London and the New York City.
Innovative Advertising: Leveraging Street Art In Malaysia For Brand Visibility
09/08/2024 By Nur Aishah
Street art in Malaysia and outdoor advertising transform urban spaces. Murals can connect brands with people while supporting local artists.
Gen Z Trends: Navigating A New Era Of Outdoor Advertising
12/08/2024 By Nur Aishah
Current Gen Z trends influence the marketing landscape, including OOH advertisements. Explore how they impact outdoor advertising.
Hiring UGC Creators Is The Answer To Successful Marketing
16/08/2024 By Arrisa Zaini
More than just a trend. Learn how to harness the power of using UGC creators to build stronger brand connections and drive sales.
OAAM: Outdoor Advertising Malaysia Gets Data Boost
19/08/2024 By Arrisa Zaini
The new audience measurement system by OAAM is set to revolutionise Malaysia's OOH advertising industry.
Why Local Advertisements Are More Effective Than Ever
23/08/2024 By Nur Aishah
From Siti Khadijah to Suruhanjaya Tenaga, local advertisements are effective if done right. Here's how they utilize outdoor advertising.
Cadbury Advertising: "For You, I Would" Campaign Is A Sweet Success
30/08/2024 By Arrisa Zaini
Cadbury advertising campaign, "For You, I Would", touched hearts. Learn how this campaign used storytelling to build brand loyalty.
How to Buy Digital Billboard Ad Space in Malaysia
05/09/2024 By Nur Aishah
A comprehensive guide to everything you need to know before buying digital billboard ad space in Malaysia.
Klang Valley Area Outdoor Advertising: The Power Of Walkable Cities
17/09/2024 By Nur Aishah
The Klang Valley area is recognized for its urban metropolitan landscape, promoting walkable cities that help reshape OOH advertising.
Firstboard, an outdoor media specialist that initiates
and assists our client to establish their trusted and
emarkable brand identity.