ALL YOU NEED
FOR SMARTER
OUT-OF-HOME
ADVERTISING
FOR SMARTER
OUT-OF-HOME
ADVERTISING
Every day, people are on the move — driving, commuting, and spending time outdoors. With millions of billboards across Southeast Asia, finding the right sites is complex and risky. Blind buying wastes budgets and limits impact.
That's where FIRSTBOARD comes in.
We make OOH planning faster, smarter, and easier. Backed by our regional database, smart planning tools and real-time insights — helps brands navigate with clarity.
Stop wasting time. Start reaching your audience.
GO BIG with FIRSTBOARD.
Jakarta
The busiest city with premium billboard spots in Sudirman, Thamrin & SCBD. Ideal for high-impact campaigns.
Surabaya
Strong visibility near airports and city roads like Tunjungan and Mayjen Sungkono.
Bandung
Great for youth and tourist reach—popular areas include Dago and Pasteur Toll.
Medan
Target urban traffic and airport routes, especially along Jalan Gatot Subroto and SM Raja.
25/08/2025 By Firyal
Street ads remain the backbone of MSME marketing in Indonesia, offering affordable visibility, local trust, and strong impact in today’s challenging economy. Discover how outdoor ads empower small businesses to thrive.
27/08/2025 By Firyal
Interactive DOOH ads are transforming Indonesia’s cities with weather-based billboards, live streaming, robotic LED screens, and gamified activations—making ads not just seen, but experienced.
25/08/2025 By Firyal
Digital Out-of-Home (DOOH) ads are transforming Indonesia’s cities, led by Jakarta. Backed by regulation and new tech, DOOH delivers impactful, dynamic visibility for brands.
25/08/2025 By Elya
Explore a detailed breakdown of billboard advertising costs in Indonesia. Understand what factors affect pricing and how to get the best ROI from your outdoor advertising budget.
Frequently Asked Questions
Firstboard provides an extensive range of out-of-home (OOH) advertising solutions, from traditional billboards besides transit advertising, to cutting-edge digital signage along with experiential activations, you name it. We can tailor an OOH campaign that meets your specific goals and target audiences.
Our services cover the entire region of Indonesia, including major cities and strategic areas. We ensure that the message you want to deliver through our OOH advertising reaches the right audience across various locations.
Our team of experts handles every step of your campaign, from initial concept development and strategic planning to granting acquisition, creative design consulting as well as campaign execution. If OOH advertising is foreign to you, worry not! Our specialists provide comprehensive guidance that will best define your campaign objectives.
We utilise various metrics as the measurement analyses the impression of your campaign. It involves the sales along with restock performances post-campaign, webpage traffic, and app downloads (if applicable). This enables us to execute closely with you on the accomplishments, thus for us to deliver precise results that establish the success of your campaign.
OOH advertising offers numerous benefits, including:
Mass reach: Reach a desirable and diverse audience across multiple locations.
Major impact: Create eventful brand experiences through monumental visuals.
Targeted placements: Connect to potential audiences in specific demographics & geographic locales.
24/7 visibility: OOH media such as static billboards grant continuous brand exposure regardless day and or night.
Synergy with other marketing channels: Integrate OOH seamlessly into your multi-channel strategy.
Both options have their advantages. Digital billboards offer dynamic content and immediate updates, ideal for high-engagement campaigns. Static billboards provide an economical solution for long-term brand visibility. We can help you choose the best alternative based on your specific needs and goals.
Expansive experience: Our thriving track record of OOH campaigns across diverse industries speaks of our value. Contact us to know more!
Nationwide network: We have the desired media inventories all over Malaysia
Seasoned Media Specialists: Our dedicated specialists provide strategic media planning, creative advisory, and seamless campaign execution.
Data-driven approach: We utilise data and analytics from past campaigns to assure your campaign delivers optimal results and high ROI.
Client-centric service: We prioritise your needs and goals, offering personalised support throughout the process.
Firstboard, an outdoor media specialist that initiates
and assists our client to establish their trusted and
remarkable brand identity.
