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Insights and Strategies in Out-of-Home Advertising

Welcome to the Firstboard Blog — your go-to source for the latest trends, expert tips, and real-world strategies in outdoor advertising. Whether you're planning a billboard campaign in Vietnam, Indonesia, or across Southeast Asia, we bring you content th

Firstboard Knowledge

OOH or DOOH: Which is more effective for outdoor advertising today?

27/01/2026 By Minh Thu

OOH or DOOH - which works better today? This article compares traditional billboards and digital LED screens, helping brands understand the differences and choose the right outdoor advertising format for effective, high-impact campaigns.

Outdoor advertising formats worth considering in Vietnam

30/01/2026 By Minh Thu

Outdoor advertising in Vietnam is growing fast, with many formats available. This blog breaks down the most effective OOH options, helping brands understand each format and choose the right solution for high-impact campaigns with Firstboard.

Who provides high-impact roadside advertising solutions for small businesses?

30/11/2025 By Minh Thu

Roadside ads help small businesses build visibility and trust. The article also highlights reliable Vietnam providers offering a range of outdoor advertising solutions.

Where to find the best digital billboard advertising services in Ho Chi Minh city?

30/11/2025 By Minh Thu

Digital billboards are now key in Ho Chi Minh City. Trusted providers like Firstboard, Golden Asia, Vinama, Starview, and Focus Media offer strong networks and full support for effective campaigns.

Where can I find outdoor advertising options suitable for product launches?

30/11/2025 By Minh Thu

Outdoor advertising boosts product launches by creating real-world visibility, trust, and consistent awareness. Firstboard helps brands choose the right OOH locations for effective exposure.

Which company offers customizable outdoor advertising packages in Vietnam?

30/11/2025 By Minh Thu

This blog explains why customizable outdoor advertising is becoming essential in Vietnam and reviews key providers - Firstboard, Phoenix Media, Sixth Sense, Special Group, and Goads—to help brands choose the right partner for their campaign goals.

What Outdoor Ad Services Include Location Targeting in Urban Areas?

30/11/2025 By Mai Anh

Explore how outdoor advertising in Vietnam uses precise location targeting to reach urban audiences. Learn how Firstboard Vietnam helps brands find the right billboard spots for maximum visibility and ROI.

Which companies manage outdoor ad campaigns from design to installation?

10/11/2025 By Mai Anh

Looking for a full-service outdoor advertising agency? Learn how Firstboard Vietnam manages OOH campaigns end-to-end, from strategy and creative design to printing, installation, and performance tracking.

Why OOH is Essential for Launching New Products

08/11/2025 By Mai Anh

Discover the best outdoor advertising options for your next product launch in Vietnam. Learn how billboards, banners, and digital OOH campaigns can boost visibility, attract customers, and create lasting brand impact.


Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u

Stay Ahead with Firstboard’s OOH Knowledge Hub

Keep up with the evolving world of OOH media. From creative billboard executions to data-driven media planning, Firstboard Blog empowers advertisers, agencies, and brands with practical insights and market intelligence. Bookmark this page and follow our u